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Best Sellers

Best-selling 22ct gold jewellery and gold bullion

22ct Gold Ladies Rings

Beautiful & traditional stone set Indian Gold rings

Investment Bullion

We Stock a wide range of Minted & Cast Bars

Bespoke Wedding Bands

We stock all metals, profiles & widths

3 for 2 Nose Pins & Rings

Buy 2 get 3rd FREE on ALL nose pins & nose rings

22ct Gold Bangles

Modern and Traditional Gold Bangles
Coming Soon

FREE & SECURE UK DELIVERY*

All our products are delivered securely

100% SECURE PAYMENTS

We don’t store your card details and ensure 3D security

EXCELLENT CUSTOMER SERVICE

Our staff are highly trained to answer any questions

CLICK & COLLECT AVAILABLE

Manchester Showroom is open til 10pm everyday

About us

Eastern Gold Co are committed to providing fine diamonds, gold bullion & quality 22ct gold jewellery, backed by exemplary customer service. We strive to become the premier retail jewellers and elevate the perception of asian jewellers selling in the United Kingdom.

With more than half a million customers shopping with us every year, Eastern Gold Co is now one of the largest specialty retailers in the United Kingdom. 

We've been pioneers of online jewellery shopping since 2002 and have established ourselves as one of the UK’s most trusted online asian jewellery outlets. We are the original online jewellery retailer born in the heart of Manchester, with over 20 years of ecommerce experience.

We are a family run business established in 1981 who come from a long line of international jewellers spanning over more than 6 generations, we have grown from traditional asian jewellers to multi-channel global retailers and manufacturers.

We pride ourselves on our commitment to high quality jewellery and personal service that has made us the top choice jewellers for over 40 years.

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Visit our store

We are located on the world famous Curry Mile in Manchester, only three miles from the heart of this vibrant city!

Getting Here >

Testimonials & Reviews

"I felt like royalty"

When it came to my wedding rings, I was overwhelmed with all the choices. I’m not exaggerating when I say that I visited more than 20 jewelers in Manchester before buying my rings. And this was my second time around! I'll never forget the salesman's disdain when I explained my situation to another jeweller. Until I walked into Eastern Gold, one look around and I knew they'd be my final stop. Once in the store, I felt like royalty... This is not your average jeweller - Eastern Gold Co has every potential customer's dream in mind. As you walk in, you are greeted by an impeccably dressed staff that will ask if they can take you on a personal tour of their showroom. It's like nothing else out there!
Rebecca Cowen
★★★★★
"Great way to purchase gold bullion"

This is a great way to purchase gold bullion. I have been a customer for years and have never had any issues. Their customer service is fast and reliable. Highly recommend!
Mikey Barnett
★★★★★
"One extremely ecstatic customer"

On Saturday 13th January was the first time I'd been in the jewellery shop and first time customer at Eastern Gold. Outstanding selection of Eastern jewellery. Excellent customer service from the owner, who made me feel extremely welcome. Went above and beyond to make my buying experience exceptional, even went to look for a gift box to put the gorgeous piece of jewellery in, as I mentioned it was a gift for a friend. I would definitely buy from Eastern Gold again and highly recommend this jewellers. Mr Rashid also recommend a place to eat when I asked for a suggestion. Went above and beyond the normal shopping experience, as he rang Sanam's to look after me. Mr Rashid is an extremely honest, kind and generous gentleman, which made my shopping experience special. Thank you so very much for your kindness and generosity.
Taz Stephens
★★★★★
"Nervous about ordering online"

I just received my ring and it is stunning!!! I was nervous about ordering online, but you guys rock!! Fantastic customer service and fast shipping. Thank you so much I will be ordering from you again!
Alissia Whitmore
★★★★★
"Rashid is a clear expert"

Eastern Gold is great. Rashid is a clear expert and navigates his expansive selection of jewellery with great intelligence, offering clear and calm advice alongside incredible customer service to help you choose the perfect item for your needs. On top of this, I had the joy of meeting his charming family. This is a real family-owned jewellery store with decades of experience and a beautiful collection of intricately crafted jewellery. If you're so much as considering a purchase then do yourself a favour and visit, you won't regret it!
George Rollason
★★★★★
All Reviews >

In the press

Client Privileges

  • Exclusive luxury products not available elsewhere
  • Guaranteed authenticity of Gold, Silver & Platinum
  • Genuine conflict free Diamonds
  • Free Lifetime Cleaning & Polishing
  • Free resizing on all rings
  • Free stone resetting*
  • Free & Secure UK Delivery

Why Choose Us

  • Excellent Quality Craftsmenship
  • 100% Secure Payments
  • Excellent Customer Service
  • Click & Collect Available
  • Wholesale Pricing
  • Made in the UK
  • Insured international delivery

Our Services

With more than six generations' experience of artisan jewellery craftsmanship, Eastern Gold offers a number of services so that we can help you with your jewellery needs. From repairing and re-sizing, to designing and manufacturing, our team of goldsmiths and diamond experts ensure that all work is completed to the highest standards.

Cash for Gold

We are the top jewellery buyers in the area and can give you cash for your old, broken, or unused gold and other precious metals, while also providing a convenient and comfortable way to recycle old jewellery

Bullion Consultation

Gold is the most sought-after investment in the UK. But where can you buy it? And who can you sell it to? Eastern Gold will help you find out more about the different types of gold available, and how to buy gold bars, coins & sovereigns in Manchester.

Diamond & Gemstone Resetting

What if a stone popped out of your pendant or bracelet, or the diamond fell out of your wedding ring? We know how much you love your jewellery, that's why our skilled gemsetters are here to help you if anything happened to your treasured jewellery.

Bespoke Jewellery Design

Make your jewellery mean something. We make personalised jewellery that is unique to you, so whether it's an engagement ring or a piece of sentimental jewellery such as a name pendant and necklace, with us your items are always bespoke and built to last.

Jewellery Insurance Valuations

Our expert appraisers can examine any type of jewellery and provide you with a detailed valuation that will help you make an informed decision about what should or shouldn't be included when it comes to a possible insurance claim. Don't leave your precious jewellery to chance, get an up to date valuation of your posessions for your peace of mind.

Jewellery Repairs & Alterations

If you value the quality of your jewellery and its sentimental value, you're going to want it repaired by a local expert who is dedicated to going above and beyond. Eastern Gold specialises in jewellery repairs, offering quality services at affordable prices.
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